Eat out Kenya is an online restaurant guide, booking system and magazine. Founded in 2010 by Mikul Shah. Eat Out has since grown from a blog with 1 employee to a full-fledged company with an amazing team and they are still growing. Facebook is the only marketing platform used. They have won numerous awards including Kenya Tourism Award for Best Digital Media.
The region’s restaurant guide has gone a step further by launching Nomad magazine, a monthly East Africa travel magazine expected to bring readers diverse and exciting content on destinations, road trips, interviews with well-known figures, weekend escapes and more from around the region.
— Nomad Magazine (@nomadmagafrica) March 10, 2017
The inaugural edition features Kenya’s northern Rift Valley lakes, Baringo and Bogoria, and takes readers on a road trip across northern Kenya, while exploring weekend gems closer to home. It also features Kampala as seen through the eyes of Lamic Kirabo, a fashion blogger, a glimpse into the story behind Zanzibar’s boutique hotel, Emerson Spice, and a checklist of great adventures to try in 2017.
— Kenya Tourism Board (@MagicalKenya) January 10, 2017
EatOut’s publishing journey began with Yummy, a food and drinks magazine that spoke to Kenya’s urban elite. Over the past three years, Yummy has established a reputation as a consistently high-quality publication on which both advertisers and readers can rely.
Nomad will be distributed for free in Kenya with an initial print run of 8,000 copies. Readership will extend far beyond that, with readers engaged through social media promotions on Facebook, Twitter and Instagram. The magazine will also be available to read both on issuu and its website, nomadmagazine.co